Taprobean: Pure Sri Lankan Coffee
As a part of my student first semester assignment for Package design, I was tasked to create a branding of packaging for a product. I chose coffee after realising the opportunity it possesses to be a leading Sri Lankan brand.
I have approached the designs in three different view points. Cultural : bringing out the culture of Sri Lanka to a possible international brand, Traditional : employing the traditions and roots of coffee production and Modern : inspired by online chat language and fusing that with what coffee has to offer in terms of the feel-good factor.
I have approached the designs in three different view points. Cultural : bringing out the culture of Sri Lanka to a possible international brand, Traditional : employing the traditions and roots of coffee production and Modern : inspired by online chat language and fusing that with what coffee has to offer in terms of the feel-good factor.
Concept option 1
Concept option 2
Concept option 3